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Tuesday, 9 October 2012
Rowanberry
The new Rowanberry Products website is now live.
Rowanberry Products was created by Susie Rowan and Nicky Newberry and is a small company, based in Surbiton, Surrey, that makes soap and bath products for promotional, corporate and personal use.
I first got involved with Rowanberry a year or so ago, when they were just getting their products together to help them identify a strategic direction for their business. In a highly competitive market, they are now focussing on four key areas with some success:
Weddings
Corporate
Parties
Museums and Galleries (or specialist retail as I would call it)
Whilst the wedding and party business seems a natural outlet for them, the most interesting area, I believe, is the specialist retail and already they have distribution arrangements with a number of local galleries, museums and country houses supplying Orleans House Gallery, Twickenham; Kingston Museum, Kingston Upon Thames; Strawberry Hill House, Twickenham; KingstonFirst, Tourist Information Office, Kingston Upon Thames; Painshill Park, Cobham; Sir John Soane's Museum, London and Burgh House & Hampstead Museum, Hampstead.
Their website was designed to showcase their work in each area and there is still a lot of work to be done here but early signs are looking good.
They also have a blog where customers can post comments and make enquiries.
Have a look and give them your support
Labels:
Advertising,
economics,
London,
Marketing,
Surbiton
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